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In The News
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Are credit union leaders asking freaking questions?
In The News, Marketing, Innovation Sarah Cooke 6/1/23 In The News, Marketing, Innovation Sarah Cooke 6/1/23

Are credit union leaders asking freaking questions?

What’s holding some credit unions back from greatness? It’s a simple four-letter word, and that’s…

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AI for Credit Union Marketing: trendy topic or transformative tool ?
Marketing, Innovation, Tech Sarah Cooke 4/7/23 Marketing, Innovation, Tech Sarah Cooke 4/7/23

AI for Credit Union Marketing: trendy topic or transformative tool ?

Chat AI for Credit Unions: Trendy or Transformative?

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Credit Union & Fintech Opportunity in Silicon Valley Bank Failure
In The News, Innovation, Tech, Marketing Sarah Cooke 3/29/23 In The News, Innovation, Tech, Marketing Sarah Cooke 3/29/23

Credit Union & Fintech Opportunity in Silicon Valley Bank Failure

Silicon Valley Bank’s failure was both a case of what not to do in banking and what credit unions can do more - serve underserved markets, like fintechs and businesses in general.

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How to Build a Courageous, Creative Culture for Your Credit Union – and Why!
In The News, Innovation, Marketing Guest User 1/24/23 In The News, Innovation, Marketing Guest User 1/24/23

How to Build a Courageous, Creative Culture for Your Credit Union – and Why!

Listen in on any credit union industry conversation these days and you’ll quickly hear about the struggle to find and retain employees. Move over to the marketing talks and you’ll hear topics like “how can we stand out” and “we need some new ideas.”

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Successful Credit Unions Will Make These 3 Strategic Moves in 2023
Tech, Marketing, Innovation Sarah Cooke 1/18/23 Tech, Marketing, Innovation Sarah Cooke 1/18/23

Successful Credit Unions Will Make These 3 Strategic Moves in 2023

Will credit unions adapt or become “frayed & fragile?” Only we can decide credit unions’ success into the future. Here’s a few ways…

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Why Fintech Partners Are Critical for Credit Unions & How to Find the Right Ones
Tech, In The News, Innovation Sarah Cooke 12/29/22 Tech, In The News, Innovation Sarah Cooke 12/29/22

Why Fintech Partners Are Critical for Credit Unions & How to Find the Right Ones

How do you know which fintech partners are right for your credit union? Founder Sarah Snell Cooke sat down with Bryan Clagett of Moven to dig into this and more!

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McDonald Launches Podcast for All the Accidental Leaders
In The News, Innovation Guest User 12/13/22 In The News, Innovation Guest User 12/13/22

McDonald Launches Podcast for All the Accidental Leaders

Your Marketing Co. CEO walks through stories of failure and growth

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Credit unions must change their relationship with data and technology
Innovation, Tech, Marketing, Financial Wellness Sarah Cooke 11/30/22 Innovation, Tech, Marketing, Financial Wellness Sarah Cooke 11/30/22

Credit unions must change their relationship with data and technology

In just 10-15 years, 34% of consumers are transacting through fintechs per FICO. They may not get it right every time, but they get it right often enough.

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Bragg Mutual Federal Credit Union Transforms for Growth
Innovation, Marketing Guest User 11/29/22 Innovation, Marketing Guest User 11/29/22

Bragg Mutual Federal Credit Union Transforms for Growth

Cultural shifts and organizational alignment breed success…

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The Tortoise and the Hare Are Both Wrong
Tech, Lending, Marketing, Innovation Sarah Snell Cooke 10/13/22 Tech, Lending, Marketing, Innovation Sarah Snell Cooke 10/13/22

The Tortoise and the Hare Are Both Wrong

Credit unions will find fast & steady wins the race for the future.

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